Origin Story

passion becomes purpose

Founder's Story

Our founder Mai Mowrey has always been passionate about self-care. This passion became a purpose when her brother was diagnosed with cancer.

As she spent time in hospitals and cancer clinics she heard first hand from doctors, patients and their family members repeatedly about how health can be adversely affected by environmental toxins.

Thoroughly Researched

This detrimental effect extends to using harsh chemical products in our homes and on our bodies.

Mai immersed herself in research and discovered that most conventional personal care products contain a multitude of toxins and synthetic ingredients which are absorbed by the skin-- our body's largest organ.

skincare collection

Since 2005

Mai quickly realized that there weren’t many natural alternatives available and if there were, they had a large price tag. She knew this had to change.

So in 2005, Scentuals was founded with the goal to become the most accessible and affordable natural skincare, body and aromatherapy company on the market.

Best Sellers

Scentuals Gives Back

After seeing her brother battle cancer, Mai’s first priority was to create a line of products formulated with gentle, natural ingredients that heal, nourish, hydrate, and protect even the most sensitive skin.

In honour of her brother's battle and to support all Canadians struggling with cancer, Scentuals donates 3% of every Scentfree purchase to Canadian Cancer Society.

Over the years, we have and continue to donate and support many charities and organizations including One Girl Can SocietyHua FoundationBlack Lives Matter , and various hospitals across Canada. 

If you have a charitable organization or cause we may assist with, please feel free to reach out to discuss with us further- we’d love to hear from you!

donate to Canadian cancer society